Jennifer Johnston

Head of Global Employer Branding, Salesforce

Jennifer Johnston, Head of Global Employer Branding, Salesforce

Jennifer Johnston is a full lifecycle employee engagement marketer, corporate culture builder and HR tech geek. She currently leads global employer branding for Salesforce. In this role, she executes on PR, marketing, and advertising strategies to build the company's reputation as a "Best Place to Work", nurture relationships with passive prospects, and drive candidate pipeline, while also building current employee pride and loyalty. She also consults with Salesforce customers on how to use culture plus the company's social and mobile technologies to attract, onboard, develop and deeply engage employees. Previously at Salesforce, Jennifer led global internal communications and, before that, she led global employer branding, recruitment marketing and internal communications at VMware. She holds degrees in Journalism and Political Science from Gonzaga University and lives in Sonoma, CA, where she enjoys cooking, gardening, cycling and living the #winecountrylife.